Welcome to The Kotan Group. We are specialists in direct response marketing, web site design, and search engine optimization (SEO).
Founded in 2002, the Kotan Group Pty Ltd developed partnerships with leading technology companies.
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Syndication served advertisements on your website and share advertiser revenue for qualified clicks each time your site visitors click on the ads. An advertising network (also called an online ad network or ad network) is a collection of (often related) online advertising inventory. When it is clear that they involved the environment, the Internet, companies that operate or manage these networks is also called Advertising Agents or simply Agents.
Online advertising inventory comes in many forms. Some examples of advertising inventory include: banner advertising, rich media, links and emails.
Large publishers often sell their remaining inventory through ad networks. Typical figures range from 10% to 60% of the total reserve is remnant and sold through ad networks.
Targeted Advertising Network.com
Smaller publishers often sell all their stocks at syndication. A kind of ad network, known as a blind network, is such that advertisers place ads, but do not know the exact place where their ads appear.
In most cases, ad networks deliver their content through a central ad server.
Large ad networks include a mixture of search engines, media companies and technology providers. Some of the larger networks include Casale Media, Google’s AdSense, Kanoodle’s BrightAds, Right Media’s Remix Media Network, Tribal Fusion,ValueClick and Yahoo! Search Marketing.
There are two types of advertising networks: first-and second-class networks. The first step is separated from the ad networks have a large number of their own advertisers and publishers, high quality traffic and ad serving and marketing network in the second category. Examples of first-class network include major search engines. Second-class advertising network can have some of the advertisers and publishers are the main income comes from syndicating ads from other ad networks.